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SSIA Supply Chain Management Forum 2014

Advanced Semiconductor and Electronics Procurement: Value Creation in Materials, Equipment and Production Sourcing

Procurement in electronics and semiconductor supply chains has evolved from the traditional role of material sourcing to encompass the broad areas of material and equipment sourcing, outsourcing (foundries, OSAT), and indirect sourcing (IT, IP, etc.).  Unlike other industries, there is no standard format for sourcing in the semiconductor and electronics industries, and many complex aspects to be taken into account. There is the necessity to qualify both materials and suppliers to meet stringent quality requirements, to protect IP both for design and manufacturing, and to build external production partnerships for both volume production and new technology development. To add to this already complex picture, procurement stretches supply chains across the globe, and recent natural disasters can have created havoc in the electronics supply chains, both for materials and production sourcing. Supply chain visibility, forecasting issues, capacity and supplier stability top the list of concerns in the electronics and semiconductor supply chains.


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Thus, due to the increasing complexity and increasing risk, there is tremendous potential for today's modern electronic and semiconductor supply chains to create value through their procurement organization. These organizations are now undergoing huge transformations, with emphasis on linking the procurement strategic roadmaps to support the corporate agenda and on optimizing internal and external spending at every level, through gap and opportunity analysis, commonalities exploitation, and resource utilization plans. The Singapore Semiconductor Industry Association's 2014 Forum, "Advanced Semiconductor and Electronics Procurement: Value Creation in Materials, Equipment and Outsourcing," will examine how procurement can move to the next level and create value, not just by consolidating volumes for cost-savings, but through redesign-to-cost models, adaptability and orchestrating innovation. The 2014 Forum will feature industry speakers from all aspects of procurement in order to help participants examine and analyse their own procurement organization and its practices.  Please join us on May 30, 2014 for a day of speakers and discussion, where top industry procurement leaders will present their company's approaches to procurement.

In facilitated break-out sessions, the participants will have the opportunity to discuss and interact with the speakers to identify challenges in their own procurement organization and propose best practices from across the industry to tackle these challenges. At the end of the session, the findings of the Forum will be summarised and targeted areas will be identified for potential industry-wide productivity initiatives.



  • 30 May 2014, 8.30am to 5.00pm


  • Carlton Hotel

Confirmed Speakers

  • Dr Holly Ott, Adjunct Professor, Singapore Management University & Technische Universität München (Program Chair)
  • Philippe Pellegrin, Group VP, Global Procurement, STMicroelectronics
  • Jon D. Ivester, Senior VP, World Wide Operations, Silicon Laboratories International
  • Larry Wagner, VP, Strategic Sourcing, KLA-Tencor
  • Dr Joachim Blaschke, Managing Director, Intel Mobile Communications SEA
  • Don Cook, Procurement Practice Leader, APAC, Accenture

 Click here to view Speaker bio 

Who should attend?

  • Managing Directors
  • Head/VP/Senior Directors/Directors/Managers & Executives of Supply Chain, Procurement, Logistics and Operations 




8:30 – 8:45



8:45 – 9:00

Welcome address by Mr. Ulf Schneider, President SSIA                                                                   

MC: Amrik Singh, SIMTech A*STAR


9:00 – 9:30

Creating Value in Procurement – Today’s Paradigm Shift

Dr Holly Ott, Adjunct ProfessorSingapore Management University & Technische Universität München 


Compared to just twenty years ago, the procurement function has evolved from lowest-cost solution sourcing to a critical strategic role, confronting challenges from of new demand volatility, complex regulatory requirements, severe environmental and political disturbances and tremendous technological change. As companies have steadily committed a larger and larger percent of their total expenditures on procurement, on the one hand, they have reaped the rewards of cost savings, adding capacity flexibility, and obtaining non-core technical expertise. On the other hand, new risks face these supply chains and have cost companies millions in the last decade as companies scrambled to respond to, for example, the tsunami in Japan and the instability of the Arab Spring in the Middle East. Indeed, the value of internal manufacturing is being reevaluated, and there is a strong trend to "better with less" to reduce the number of suppliers to a few key partners. Today the procurement function needs to undergo a self-examination, to find solutions to increase competitiveness in the face of today's mega trends:

  • Global Rebalancing
  • Productivity Imperative
  • Big Data
  • Volatility
  • New Economic Drivers

  Companies must diligently examine their procurement function to asses its current performance, develop change programs, and to deliver and advance these changes.


9:30 – 10:00

Specific Challenges and Opportunities for Value Creation in Semiconductor Material Sourcing

Philippe Pellegrin, Group VP, Global Procurement, STMicroelectronics


  A procurement organization in the semiconductor industry is facing their own challenges. This is not only due to the short life cycle of electronic products and the constant evolution of technologies, but also due to the shifting of manufacturing strategies along the entire supply chain, customers, IDM’s and suppliers. Materials are the bulk of the spend in any semiconductor manufacturing operation and offer tremendous opportunities for value creation. This not only to the bottom line, acting on cost reduction and risk management, but also to the top line by facilitating time to market and time to volume and triggering innovation to gain new customers and market shares.


10:00 – 10:30

Tea Break


10:30 – 11:00

How Silicon Labs Treats its Supply Chain Partners as a Balanced Portfolio

Jon D. Ivester, Senior VP, Worldwide Operations, Silicon Laboratories International


   For a company like Silicon Labs, where nearly all of its manufacturing is outsourced, the selection of suppliers is more than simply choosing capable partners.  We must be cognizant of how each of these suppliers affects our overall supply chain capability. We must consider a variety of attributes to ensure that the complete set of suppliers results in a supply chain that balances costs, risks, performance and technology. We find that it is useful to think of our suppliers as a portfolio, where the results from the entire set of suppliers are as important as the performance of any particular supplier. My talk will explore the attributes that we are trying to balance, the underlying issues that drive the selection of these attributes, and some simple analytic tools that we use to help make decisions about how to balance our portfolio of suppliers.


11:00 – 12:00

Small Group Discussion: Review of Procurement Evolution and Current Trends


  • Dr Tan Puay Siew, SIMTech A*STAR
  • Dr Justin Lim, SIMTech A*STAR
  • Mr. Toh Ming Hon, SIMTech A*STAR
  • Mr. Amrik Singh, SIMTech A*STAR

12:00 – 1:30



1:30 – 2:00

Partnership sourcing and development to enhance value creation

Larry Wagner, VP, Strategic Sourcing, KLA-Tencor


  The pace of innovation and value capture is fast and relentless. New capabilities and specialties are constantly forming.  Creating differentiated value in the marketplace is a difficult, continuous and on-going challenge. Increased complexity and speed in the networked ecosystem demands additional and integrated capabilities in order to meet ever-changing customer requirements. Successfully doing it alone may be prohibitive or impossible. But collaborative and leveraged solutions across multiple enterprises, if executed properly, can lead to sustainable competitive advantage. And it can also lead to substantive risks given the single threaded nature of some of those relationships. This presentation will discuss how to determine and establish the most suitable type of partnerships, how to manage them, and how to mitigate the risks. 


2:00 – 2:30

Outsourced manufacturing at Intel: Specific challenges for a large IDM

Dr Joachim Blaschke, Managing Director, Intel Mobile Communications SEA


  Intel is commonly known as IDM (Integrated Device Manufacturer), designing, manufacturing and marketing CPU (Central Processing Units) for servers, PCs and laptops. Although Intel's internal silicon is (and has always been) ahead of the externally available technology nodes, Intel is (and has been) working with outsourced manufacturing partners for all stages of the semiconductor supply chain. In my talk, I will address the specific challenges of outsourced manufacturing for a large IDM, and how we address these within Intel.


2:30 – 3:00

Unlocking Value in Indirect Procurement

Don CookProcurement Practice Leader, Asia PacificAccenture


  There are significant untapped opportunities in indirect and other under-resourced areas of spend. Decentralised and thinly stretched, non-specialised procurement teams preoccupied with daily tactical duties will struggle to optimize the total cost equation. There is also the issue of Internal customers not incented or compelled to involve procurement in the purchase process owing to desire for control or owing to lack of category expertise in the existing procurement team.  Deep supply market knowledge, a productive in-direct spend procurement infrastructure, and accurate tracking / reporting of realized savings and compliance are key to engaging internal customers and effectively managing these spends. This presentation will discuss ways to optimize the procurement of in-direct spends and ways to provide visibility into both the process and the results while enabling significant, realised and sustainable cost reduction.


3:00 - 3:20 



3:20 – 4:20

Small Group Discussions: Best Practice and Productivity Measures Identification


  • Dr Tan Puay Siew, SIMTech A*STAR
  • Dr Justin Lim, SIMTech A*STAR
  • Mr. Toh Ming Hon, SIMTech A*STAR
  • Mr. Amrik Singh, SIMTech A*STAR

4:20 – 4:50

Summary of Discussions - Conclusion           

Dr. Holly Ott, Adjunct Professor, Singapore Management University & Technische Universität München 


4:50 - 5:00


MC: Mr. Amrik Singh



Companies who registered


  • Accenture
    • Procurement Practice Leader, APAC
    • Managing Directors
    • Sales Director, ASEAN
    • Solution Architect
    • Business Development, ASEAN
  • AMEC
    • Sales Director
  • ASE Singapore
    • Section Manager
    • Traffic and Distribution Compliance Officer
  • Axcelis
    • Senior Buyer
  • Flexione
    • Managing Director
  • FedEx
    • Global Account Managers
    • Manager, Sales
    • Marketing Specialist
  • Globalfoundries
    • Head of Sourcing, Materials and Upkeep
    • Senior Director
    • Deputy Director, Global Supply Management
  • Infineon Technologies Asia Pacific
    • Senior Director, Corporate Supply Chain, APAC
    • Director
    • Senior Manager
  • Intel Mobile Communications
    • Managing Director
    • Manager, Supplier Management & Purchasing
    • Operations Manager
  • KLA Tencor
    • VP, Strategic Sourcing
    • VP Asia Operations
    • Director of Materials
    • Supply Chain Manager
    • Materials Manager
  • Kulicke and Soffa
    • Materials Director
    • Senior Purchasing Manager


  • Micron Semiconductor Asia
    • Director, Global Materials
    • Director, Procurement
  • Pan Asia Logistics
    • Head of Sales
  • Silicon Laboratories
    • VP, Worldwide Operations
    • GM & VP Manufactoring
    • Manufacturing Director
    • Senior Manager, Supplier Management
    • Planning Manager
  • SIMTech A*STAR
    • Group Manager, Planning and Operations Management
    • Senior Consultants
    • Research Engineer
  • Singapore Workforce Development Agency
    • Principal Manager, Mfg & Construction Division
    • Manager, Mfg & Construction Division
  • Systems on Silicon Manufacturing Company (SSMC)
    • Senior Director, HR & Purchasing
    • Director of Procurement
  • STMicroelectronics
    • Group VP, Global Procurement
    • Purchasing Manager
  • Supply Chain Asia
    • Events/Membership Executive
    • Special Projects Assistant
  • Toppan Semiconductor Singapore
    • Managing Director
  • TriQuint International
    • Buyer
    • Senior Supplier Quality Engineer
  • TRUMPF Asia Pacific
    • Manager, Microprocessing
  • Vishay Intertechnology
    • Senior Director, Passive Purchasing




Gold Sponsor




Silver Sponsors 

fedex                   ktnew



Supporting Organisations  

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