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Lai Wah Yi - Executive Director


Wah Yi has more than 18 years of experience in Business Development and Sales for SMEs and startups. She started off as a Financial Planner upon graduating from NUS. Despite joining the workforce during the 1998 recession, she successfully achieved the Million Dollar Club within 2 years. She later moved on to do regional business development work for Huper Optik International where she recruited and managed distributors in the SEA market. During her employment with Double A, she set-up and spearheaded the new Double A Copy Center business unit in Singapore and successfully captured 40 key accounts within 3 years. 

Wah Yi started working with SSIA since early 2011 and is currently the Executive Director overseeing the daily operations, business development and marketing of the association's events and activities.

Wah Yi holds an Bachelor of Arts degree from NUS with majors in Psychology and Geography.

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