Annemarie Große Frie oversees a global portfolio of automation technologies that enable smarter, more flexible, and more sustainable industrial operations. Since October 2025, she has been driving the next generation of automation solutions, leveraging Industrial AI, software-defined automation, and digitalisation to help manufacturers improve productivity, resilience, and operational performance. Prior to her current role, Annemarie held leadership positions across sustainability, corporate strategy, and technology development within Siemens. She began her career with Boston Consulting Group in Munich before joining Siemens in 2013, and holds a Master’s degree from University of Oxford.